Is your loose insert intrusive?
We explain how to make a seemingly innocuous common-place card measuring 6×4 inches into an intrusive and effective builder of market share. This is subscriptions marketing advice at its best.
Loose insert marketing
Here’s a tough task: we will increase the revenue received from a typical loose insert without spending any more money. ..
Creating loose insert cards
Even though loose insert cards are small, it’s still possible to sell the benefits. Even though there are almost no examples of effective insert cards to be seen in the UK at the moment, we are always happy to point you in the right direction.
Loose inserts - or how to move your marketing to a military level
Peter Hobday show why the leaflet, or loose insert, is the most versatile of all subscriptions marketing promotions. You can place an insert leaflet in other publications, send them through the mail with a covering letter, post them with third-party customer mailings or place them in strategic locations such as shops, exhibitions and other events.