7 most common copywriting mistakes

Optimizing Copy: The 7 most common copywriting mistakes we see marketers make

There’s a lot of poor information out there about copywriting. The barrier to entry for being an “expert copywriter” is pretty low and some of those crossing that barrier are simply wrong in the advice they give.

Here is a great article from Marketing Experiments, showing some spectacular lifts in response, to landing pages, buttons and copy.

Click on this link:

Marketing Experiments blog

Peter Hobday
Subscriptions Strategy Ltd